Yahoo! JAPAN Ads

Yahoo! JAPAN Ads Help

Placement Report

The Placement Report can be used when you verify how your ads are being displayed on delivery screens for each account, campaign, ad group.

Tips
You can review URL of placements with the domain, the 1st and 2nd directories on the report.
* For some websites, only the domain part of the site URL or with the 1st directory may be on the report for usability purpose.

 

Report Operations

 

Create Placement Report

Steps
  1. Click the "Display Ads" tab of the Campaign Management Tool.
  2. Click the account name in the Accounts List.
  3. Click the arrow (▼) in the [Report] tab and then click the "Performance Report" in the pull-down menu that appears.
    Alternatively, it is also possible to click the [Report] tab and then the [Performance Report] sub-tab.
  4. The "Performance Report" screen will appear. Click the [Create New Report] button underneath the "Created report".
  5. Click the "Ad Delivery Report" under the "Report Type" in "1. Set the report format".
  6. You can select and click 'Account', 'Campaign' or 'Ad Group' for the "Display by". Once you select "Day" from the 2nd part, reports will be tabulated daily.
  7. Click the "Open Items Displayed" under the "Items Displayed" to select the items to display in the report.
    Items to display in reports can be selected from the basic items and optional items. To display an item, check the corresponding checkmark. Remove the checkmark to not display that item.
  8. Move items by drag and drop on "Sort Items".
  9. Select the period from the "Period" pull-down menu in "2. Set the report content".
    Specific dates can be specified by selecting the "Select Period". Select a date by clicking the calendar icon. It is also possible to select the "Select Month" and limit tabulation to a specific month and year.
  10. Select the file format and etc., in "3. Set the report name and file format".
    -Creation:
    Select 'Report only' for creating a report for this time only. To create multiple reports, select 'Create Report and Template'
    -Report name:
    The default name is as 'created date+report type'. You can edit the name for your purpose.
    -File format:
    Select a format.
    -Schedule:
    When you select 'Create Report and Template' for creation, this option appears. Click [One-time] and select a frequency from the menu.
    -Notification Settings:
    When you select 'Create Report and Template' for creation, this option appears. Enable the [Set] option to receive a notification email when the  scheduled report created.
  11. Click the [Create] button.

 

Note
  • Report data can be stored for 25 months. They will not be available after 25 months has past, you had better download or print and store them as necessary.
  • Created reports are saved for one week after created, and can be displayed or downloaded from the "Created Report" page.

 

Display Placement Report

Steps
  1. Click the "Display Ads" tab of the Campaign Management Tool.
  2. Click the account name in the Accounts List.
  3. Click the arrow (▼) in the [Report] tab and then click [Performance Report] in the pull-down menu that appears.
    Alternatively, it is also possible to click the [Report] tab and then click the [Performance Report] sub-tab.
  4. Verify the report name in the Created Report List and click the "Created YDN Reports".
  5. The contents of the selected ad delivery report are displayed on the screen.

 

Note
Depending on the connectivity environment and on other factors, not all information might be acquired on the report. In this case, the missing information will be shown as "Other (unknown)" on the report.

 

Download Placement Report

Steps
  1. Click the "Display Ads" tab of the Campaign Management Tool.
  2. Click the account in the Account List.
  3. Click the arrow (▼) in the [Report] tab and then click [Performance Report] in the pull-down menu that appears.
    Alternatively, it is also possible to click the [Report] tab and then the [Performance Report] sub-tab.
  4. Verify the report name in the Created YDN Report list and click the "Download".
  5. This displays the file download page. Specify where to save the file to start the download.

To learn about details, please refer the following topic.
Placement Targeting
Create Placement List
Delete Placement List