Yahoo! JAPAN Ads

Yahoo! JAPAN Ads Help

Import Setting Items

The necessary setting items for importing a template are described below. Refer to the following list, which categorizes the components by type (campaign, ad group, ad, and targeting).

< Table Explanation >
< How to Edit Image Information >
< How to Edit Logo Image Information >

< Table Explanation >

○: Required
△: Optional
_ : Leave as blank
Input Unnecessary: An item that does not have to be inputted (or edited)
*For an explanation of items that are required under certain conditions as well as optional items, refer to the notes.

Note

 

Column Item name Add/change/remove Add/remove
Campaign Ad group Ad (Campaign/ ad group/ad) label Targeting
A Campaign Name ○*A
B Ad Group Name _ ○*B
C Component Type
D Display Settings
E Display Status _ _ _ _ _
F Targeting _ _ _ _
G Targeting Type _ _ _ _
H Targeting Settings _ _ _ _
I Predicted Users _ _ _ _ △*I
J Bid adjustment _ _ _ _
K Bid _ ○*K ○*K _ _
L Ad Name _ _ ○*L-1 ○*L-2 _
M Title _ _ ○*M _ _
N Description1 _ _ ○*N _ _
O Description2 _ _ ○*O _ _
P Display URL _ _ _ _
Q Destination URL _ _ ○*Q _ _
R Third-party script tag src attribute URL _ _ △*R _ _
S Impression Beacon URL _ _ △*S _ _
T Viewing Beacon URL (start) _ _ △*T _ _
U Viewing Beacon URL (3 seconds) _ _ △*U _ _
V Viewing Beacon URL (10 seconds) _ _ △*V _ _
W Viewing Beacon URL (25%) _ _ △*W _ _
X Viewing Beacon URL (50%) _ _ △*X _ _
Y Viewing Beacon URL (75%) _ _ △*Y _ _
Z Viewing Beacon URL (complete) _ _ △*Z _ _
AA Button _ _ ○*AA _ _
AB Advertiser indication _ _ ○*AB _ _
AC Color Theme _ _ _ _ _
AD Dynamic Image Extensions _ ○*AD _ _ _
AE Campaign Ad Distribution  ○*AE _ _ _ _
AF Ad Style _ _  ○*AF _ _
AG Pixel Size _ _ _ _ _
AH Ad Type _ _  ○*AH _ _
AI Media Name _ _ _ _ _
AJ List Name _ _ _ _ _
AK Daily budget _ _ _ _
AL Campaign Start Date ○*AL _ _ _ _
AM Campaign End Date _ _ _ _
AN Frequency cap (component) △*AN _ _ _ _
AO Frequency cap (period) △*AO _ _ _ _
AP Frequency cap (impressions) △*AP _ _ _ _
AQ Bidding _ _ _
AR Target CPA △*AR  △ _ _ _
AS Conversion Optimization Availability _ _ _ _ _
AT Campaign Type ○*AT _ _ _ _
AU App ID/Package name ○*AU _ _ _ _
AV App Name ○*AV _ _ _ _
AW App OS ○*AW _ _ _ _
AX Label _ _ _ _
AY Campaign ID ○*AY-1 ○*AY-2 ○*AY-3  ○
AZ Ad Group ID _ ○*AZ-1 ○*AZ-2 ○*AZ-3 _
BA Ad ID _ _ ○*BA-1 ○*BA-2 _
BB Media ID  _ _ ○*BB _ _
BC Media ID (Logo) _ _ _ _
BD Media ID (Video thumbnail) _ _ ○*BD _ _
BE List ID _ _ _ _ _
BF Error Message _ _ _ _ _
BG Targeting setting _ _ _ _

*The above setting item list is based on the content that can be downloaded from the "Campaign List" screen.
*A: Required when setting up labels and creating campaigns at the same time.
*B: Required when setting up labels and creating ad groups at the same time.
*I: Optional if "Ad Distribution" for the campaign is "Targeting" and the targeting type is "Age Targeting" or "Gender Targeting" is selected. Leave blank for other cases.
*K: Required if "Ad Group" or "Create Ads" or "Update". Optional in the case of deletion.
*L-1: Required in the case of ad creation. Optional in the case of update/deletion.
*L-2: Required when setting up labels and creating ads at the same time.
*M/N: Required if the ad type is anything other than "Unset".
*O: Only required if "Text (15/19-19)" is entered as the ad type.
*P: Required for Campaign Type "Standard campaign." Leave it blank for "Mobile App Campaign."
*Q: Required in the case of ad creation. Optional in the case of update/deletion.
*S: Enter the appropriate URL when you use a 3rd party's tool which can connect impression data. When you don't use a tool, you can leave blank. To enter two URLs, divide them with "|" (vertical bar) character.
*T/U/W/X/Y/Z: Enter the appropriate URL when you use a 3rd party's tool which can connect video view data. When you don't use a tool, you can leave blank. To enter two URLs, divide them with "|" (vertical bar) character.
*V: Enter the URL provided by tool vendor when linking video view data to a tool which support video view data linkage, or when connecting data to a tool which can track app install (conversion via video view) on mobile app campaign. When you don't use a tool, you can leave blank.
*AA: Enter the appropriate URL when you use a 3rd party’s analysis tool to optimize your website. When you don’t use a tool, you can leave blank.
*AB: Required in the case of Ad Type 'Responsive' or 'Video'. Blank in other cases.
*AD: Required in the case of Ad Distribution Type 'Targeting'. Blank in other cases.
*AE: Required in the case of campaign creation/update. Optional in the case of deletion.
*AF: For "Ad" as Component Type, this is required item, but not required for other component. Text entry "Text", "Display" or "Template" is available for this column.
*AH: Required in the case of ad creation/update. Optional in the case of deletion.
*AK: If you import with this item set blank (no value), the setting will be changed to "Unset."
*AL: Optional in the case of campaign creation. (If you leave it as blank, current date is applied.) Required in the case of campaign update. Optional in the case of deletion.
*AM: If you import with this item set blank (no value), the setting will be changed to "Unset."
*AN/AO/AP: For Frequency Cap, these 3 items are required for settings. If you import with this item set blank (no value), the setting will be changed to "Unset."
*AR: When you select ‘Auto bidding (optimize conversion’ option for ad group bidding, you need to enter this information. When you select other options, leave this column blank.
*AQ: "Standard Campaign" is applied if left blank.
*AU/AV/AW: Required for "Mobile App Campaign." Leave them blank for other Campaigns.
*AY-1: Required when updating or removing campaigns, ad groups, or ads.
*AY-2: Required when creating a new ad group in the existing campaigns.
*AY-3: Required when adding or removing labels to the existing campaigns.
*AZ-1: Required when adding or removing ad groups or ads.
*AZ-2: Required when adding ads in the existing ad groups.
*AZ-3: Required when adding or removing labels to existing campaigns.
*BA-1: Required when adding or removing ads.
*BA-2: Required when adding or removing labels to existing ad groups.
*BB: Required for ad formats "Display," "Template," and "Video."
*BD: Required only for "Video" format.

< How to Edit Image Information >

You can edit the Image Information (Display Settings, Image Name) of already added images by Importing Template. Enter the following items to edit image information.
- Component type
*Note that you need to enter the text "Image" as Component Type
- Display Settings
- Media Name
- Media ID

< How to Edit Logo Image Information >

You can edit the Logo Image Information (Image Name only) of already added images by Importing Template. Enter the following items to edit logo image information.
- Component type
* Note that you need to enter the text "Image" as Component Type
- Display Settings
* You can set 'Display Setting' of Logo Image only with "On". The Display Setting cannot be changed to 'Off'.
- Media Name
- Media ID (Logo) or Media ID (video thumbnail)
. Do not edit any other items for images.
Refer to the following for details regarding each item setting:
Template for importing campaigns