Yahoo! JAPAN Ads

Yahoo! JAPAN Ads Help

Negative keywords tool

The negative keywords tool lets you add, view, or remove negative keywords on the Campaign Management Tool. You must have an "Admin" or "Edit " account access.

Browse negative keywords
Add negative keywords
Remove negative keywords

 

Browse negative keywords

Steps
  1. From the top bar, click "Search Ads."
  2. From the second top bar, click "Tools▼."

The negative keywords tool view

(1) You can view your negative keywords in each campaign or ad group. The default setting shows 25 keywords, and you can change it to up to 200 keywords.

(2) To narrow down your negative keywords, click a campaign or ad group name.

(3) Negative keywords have three match types: Exact Match, Phrase Match, and Broad Match. Learn more about Negative Keywords.

 

Add negative keywords

You can add negative keywords to your campaigns or ad groups. Learn more about the number of limits.

Steps
  1. In the negative keywords tool, click “+Add Negative Keywords.”
  2. Select a campaign and ad group to set negative keywords. To set them only for a campaign, select "Do not select (Add to Campaign)." 
    Tips
    You can search campaign or ad group name in the search box.
  3. Enter negative keywords. Additionally, click "Set Match Type" and select a match type (Exact match, Phrase match, or Broad match).

    Tips
    To add multiple negative keywords in bulk paste your list created in the spreadsheet or text editor. You can specify match types for each negative keyword. Learn more about Adding Negative Keywords with Match Types.

    To download negative keywords, see Download Negative Keywords.

Remove negative keywords

Steps
  1. On the negative keywords tool, select negative keywords you want to remove.
  2. Click "Delete." 
  3. From the "Delete selected negative keywords" dialog, click "Delete." 

You can add negative keywords from the search query list.
Learn how to Add Keywords and Negative Keywords from the Search Query List.

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