Beginner's guide

• Beginner's guide for Search Ads

Basics and Setup

• Overview
• Sign up
• Ad delivery and setup
• Manage account
• Create a campaign, ad group, and ad
• Create a keyword
• Ad delivery choice: basic
• Branding Search Ads
• Glossary

Manage ads

• Manage campaigns
• Check editorials and resubmit ads
• Budget and bid
• Customize ad display
• Ad delivery choice: advanced
• Campaign Editor for Search Ads
• Campaign Editor for Display Ads (Auction)

Analyze Results

• Learn about ad quality
• Explore your data from dashboard
• Explore your data from reports
• Track conversions
• Maximize ad performance

Billing

• Request refund
• About payment
• Check billing statement

Guideline

• [Advertiser] Advertising Data Usage Standards
• [Advertiser] Account Review Guidelines
• [Advertiser] Ad placement restrictions and Sales restrictions
• [Advertiser] Advertisement Editorial Guidelines
• [Advertiser] Ad Insertion Rules
• [Publisher] Ad Delivery Guidelines
• [Publisher] Ad Implementation Guidelines
• [Publisher] Ad Traffic Quality Guidelines

FAQ

• Most popular questions
• Errors
• Others