* Connecting impression data to tracking tools is available for specific advertisers.
You can connect the 'impression data of the ad' to the impression data of the tracking tool on YDN. Install the tracking tool and set the Impression Beacon URL.
See following details on connecting impression data with tracking tools.

How connecting impression data with tracking tool works

Tools that can connect to Impression data

Agreement on Handling of Measurement Data (Japanese)

Create Ads page settings
How connecting impression data with tracking tool works

Tools that can connect to Impression data




Tool provider
Tool




INTAGE Inc.
I-SSP


KANTAR JAPAN
Brand LIFT INSIGHTS


Video Research Ltd.
VR measurement tag


Video Research Interactive Inc.
Interactive Tracker Next


Macromill, Inc.
Access Mill


Sizmek Technologies Inc.
Sizmek MDX,Sizmek SAS


Cinarra Systems Japan
Real Sight


Nielsen Digital Co., Ltd.
Nielsen Digital Ad Ratings


Brand lift Plus


Integral Ad Science(IAS)
Campaign Monitor


Google
DoubleClick Campaign Manager


Flashtalking
Flashtalking



*As of November 2020.



Common parameters for all tools




Parameters for Cash Busting
*Ask your vendor whether this parameter is necessary, and how to place it.


XXX=__timestamp__
*Description other than above, such as_'XXX=[timestamp]' is invalid.






*Tools that can connect to measurement data and parameters that can be used may change without prior notice.
Agreement on Handling of Measurement Data (Japanese)
To connect impression data to the tracking tools you must confirm and agree to the Agreement on Handling of Measurement Data (Japanese) in advance.


Steps



	
Click the account's "Account Settings" at the top of "Campaigns" page.
	
On "Account Settings" page, click the "Change Account Settings" button at the bottom.
	
Confirm the Agreement on Handling of Measurement Data (Japanese) from "Measurement tag setting" in the "Other" column. Enable the checkbox of "Agree with Agreement on Handling of Measurement Data (Japanese) and use measurement tag" and save.



Create Ads page settings
Set the following when creating ads on the Campaign Management Tool.
Impression Beacon URL: Enter the URL issued by your tool supplier.

Note


	
Only half-width alphanumeric characters and half-width symbols (symbols conforming to RFC3986) can be used in the beacon URL. Japanese URL cannot be used.
	
Yahoo! JAPAN does not support specification and settings such as setups and issuing of Beacon URL of tools to connect impression data. Please contact your tool supplier.