Yahoo! JAPAN Ads

Yahoo! JAPAN Ads Help

Identity verification

We may ask for identity verification after you sign up with Yahoo! JAPAN Ads. This is to confirm the advertisers' information.

Identity verification is a process to confirm that the applier is existent with a valid address, phone number, etc. It requires uploading images of necessary documents. This process must be done regardless of before or after delivering ads.

  • The document required for Identity verification varies depending on the business form and location (domestic or overseas) of the advertiser. Check the following help topic before uploading the document.
    Identity Verification document
  • Only the administrator can upload the document.
  • Uploading the document is the only acceptable method. Other methods such as sending it by mail (including e-mail), fax are not acceptable.
  • Ad delivery may be declined even after submitting the Identity verification documents when we determine the ad contents don't meet our guidelines.

    If you don't upload the document in 14 days, the service will be suspended. To activate your account, please contact us:
    Inquiry form

An email is sent to advertisers who need to process Identity Verification. Please check the email titled "(Yahoo! JAPAN Ads) Notification of Identification."


  1. Save the image of your document for Identity Verification on your PC after taking a photo or scanning. If you have trouble saving it, refer to the manual of the device you are using.
    • Max 4 MB per image file
    • Acceptable formats:
      JPEG, GIF, PNG, BMP (JPEG2000 is not acceptable)
    • Images must be clear enough for the letters on the document to be read. Adjust the brightness and size.
    • When submitting a company document, images must have a business or company name, address, and date issued.
    • When the information required is listed in separate pages, upload all pages. You can upload up to three images per document.
    • When submitting a receipt for public utility charges, the issued date needs to be in the image.
  2. Check your information registered in Yahoo! business manager. The information in the verification document must match with your information registered. Vist Account Information and edit if needed.
    For business outside Japan:
    the registered user name must be the same with the name on the passport.
    For business in Japan:
    the registered organization name, address, and user information must match with the document.
  3. Click here to display 'Introduction of Identification'.
  4. Confirm the description and click the [To Upload Documents] button on the bottom of the page.
  5. 'Upload Identification Documents' will be displayed.
    On 'Basic Information', select Business Location.
  6. On 'Identification Document', click [browse] button (button names may vary depending on the browser) following the instruction shown. Select the image for Identity Verification on step 1. A maximum of 3 images can be uploaded per document.
    Click the [Upload Image] button to complete the process.
  7. Wait for the message 'Submission of your Identification Document has been completed.' to be displayed.

After uploading the document

Allow us about 3 business days, to check your Identity Verification document. While checking, the message of accepting your Identity Verification document will be displayed on 'Dashboard' on the Campaign Management Tool.

An email will be sent to the registered email address in the Business manager after confirming the document. Check the email and if needed, please re-submit the document.

The document submitted will be properly managed and stored. And will be used only to verify registered information. More details are on our Privacy Policy (available only in Japanese).