Yahoo! JAPAN Ads

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Rule groupsChapterContents
Precautions and prohibitions for Ad Insertion

Precautions and prohibitions for Ad Insertion

Information Icons
Rules for Using Characters and Symbols
Search AdsAd Specifications for Standard campaignExtended Text Ads
Responsive Ads for Search
Ad Specifications for Dynamic Ads for Search campaignDynamic Ads for Search
Ad Specifications for Mobile app download campaignApp Download Ads
Ad Specifications for Ad Display OptionQuickLink
Call Extensions
Callout
Category text
Ad Specifications for Branding Search AdsBranding Search Ads
Display AdsVideo Player Specifications (PC)
Supported character types, space type and Symbol types
Display Assured Environments (Display Ads (Guaranteed))
Ad Specifications for Banner Ads

Banner (Video)
*Aspect ratio (1:1), (16:9), (1:2), (4:1)

Banner (Image)
*Aspect ratio (1:1), (6:5), (1:2), (16:5), (16:9), (4:1) , etc.
Ad Specifications for Responsive AdsResponsive (Video)
Responsive (Image)
Ad Specifications for CarouselCarousel
Ad Specifications for TextText
Ad Specifications for Dynamic Ads for DisplayDynamic Ads for Display
Ad Specifications for InstreamInstream
Ad Specifications for Display Ads (Guaranteed)Brand Panel Quintuple/ Brand Panel Quintuple Video
Brand Panel Panorama / Brand Panel Panorama Video
Brand Panel Panorama Panel-switch
Top Impact Square / Top Impact Square Video
Top Impact Quintuple / Top Impact Quintuple Video
Top Impact Panorama / Top Impact Panorama Video
Top Impact Panorama Panel-switch
Top Impact Panorama Side Switch Video
Top Impact Panorama Side Vision Video
Top Impact Prime Display Double / Top Impact Prime Display Double Video
Top Impact examples of expressions in the prohibited expression area