Yahoo! JAPAN Ads

Yahoo! JAPAN Ads Help

Display Ads' Campaign Management Tool

You can take actions such as adding elements and checking performance data in the Yahoo! JAPAN Ads Display Ads Campaign Management Tool. This page describes the structure and available actions.

Structure
Available actions

Structure

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(1) Campaigns and ad groups under the account appear in the tree structure. You can filter and sort them.
(2) Settings for the current selection (ad creatives, targeting options) appear.
(3) Common information for the current selection appears.
(4) Performance data for the current selection appears in the graph. Learn more
(5) Performance data ​​and settings ​​for the current selection appear. "Cost" doesn't include tax.

Available actions

The main actions available in the Display Ads' Campaign Management Tool are:
Select an account
Select a campaign, ad group
Check the list of all campaigns
Select from the breadcrumb navigation
Customize the list view
Use recommendations for Display Ads (Auction)
Add elements
Set up targeting options
Use inline editing
Use bulk edits
Use labels
Download data
Check review status
Use reports
Use various tools
Check notifications

Select an account

To switch accounts in the list, from the top bar, click "∨" next to the account name and select your account from the menu.

You can find accounts by account name and account ID using the search bar.
To filter by account type, from the right of "Filter," click "Accounts: All" and select the type from the menu.

Select a campaign, ad group

To filter the display data of the graph area and list only specific components, select a campaign or ad group from the side menu.

When you click "∨" in "View", you can filter "Distribution settings" by the following items for both campaigns and ad groups.

  • All
  • On
  • Off
Tips
A green "○" is displayed for components with the display setting "On."

If you click "∨" in "Sort," you can sort both campaigns and ad groups.

  • None
  • Name (ascending order)
  • Name (descending order)
  • Display setting (from On to Off)
  • Display setting (from Off to On)

Check the list of all campaigns

When you select "All campaigns", the ad components and settings created for all campaigns under your account will be displayed in a list (display items vary depending on the items selected in the side menu).

Tips
When you have selected items in "View" and "Sort" in the side menu, even if you select "All campaigns," only the displayed and sorted items will be displayed in the side menu.

Select from the breadcrumb navigation

You can filter the display data by specific ad elements from the breadcrumb navigation displayed at the top of the screen.

Select the level and targeting settings from the side menu.

Customize the list view

You can edit the items displayed on the list, sort the data, and show/hide the graph and side menu. Learn more about Customize list view.

Use recommendations for Display Ads (Auction)

You can check and apply the suggestions for your account in "Recommendations" on the screen left. Learn more about How to use Recommendations

Add elements

See the following help pages for how to create elements (campaigns, ad groups, and ads).
Create campaigns
Create ad groups
Create ads

Set up targeting options

Learn more about Targeting settings

Use inline editing

When you mouse over the settings in the header or list that displays common information on each screen, the edit icon is displayed depending on the item. You can edit directly by clicking the edit icon.

Use bulk edits

When you check the ad components and targeting settings and click "Bulk edits", you can perform operations such as deleting the submissions at once. Learn more about Bulk edit campaigns, ad groups, ads on the list view.

Use labels

Labels enable you to group and filter components such as campaigns and ads by setting up optional names to label them. Learn more about the Labels feature.

Download data

You can download various data from the "Download" button at the top of the data area. Learn more about Download data from the list view

Check review status

You can check the review status in the ads list.
To view a reason, etc. click the "i" icon next to the status.

Tips
  • If you don't see "Review status" in the ads list, click Columns>Modify columns to add it.
  • From the dialog that appears after you click the "i" icon, you can request a re-review. Click the "Resubmit Ad" button at the bottom.

Use reports

You can create a performance report from the bar graph icon "Report" at the top right of the screen. Learn more about Performance reports

Use various tools

From "Tools" in the top bar, you can use various tools such as audience lists and fund management. Learn more about Common library and other features

Check messages

From the top bar, click the bell icon to check messages from Yahoo! JAPAN Ads.

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