Labels are available in the Yahoo! JAPAN Ads Display Ads management tool.
You can organize the elements (campaigns, ad groups, ads) into groups by marking with terms (labels).
Labels let you check, analyze, and filter data by the specified group and help you manage your ads more effectively.
Features
Counting data using labels
Best practice
How to use labels
Features
	
You can create and apply labels from the list of each element.
Learn more about Create labels and set up.
	
You can create up to 1,000 labels per account.
	
You can apply labels to the following elements:
	
campaign
	
ad group
	
ad
Tips
You can apply up to 50 labels per element.
*You can apply more than 1,000 labels to your elements while the maximum limit to create labels is 10,000.
	
You can select multiple elements and apply labels in bulk.
	
You can add colors and descriptions to the labels of your word. Label colors help you find the label on the list quickly.
Tips
There are 20 colors available on the new platform.
Apply a label individually to each element. The labels applied don’t affect elements in other levels.
Example
When you apply a label to a campaign, the label doesn’t affect ad groups and ads under the campaign.
Counting data using labels
In this example account, each label has the following number of clicks:
 
Label A
Label B
Label C
Campaign
7 clicks
20 clicks
27 clicks
Ad group
22 clicks
20 clicks
0 click
Ad
14 clicks
20 clicks
7 clicks
Best practice
Example
You are an online retailer that sells apparel (outerwear and shoes).
	
Campaign: you have “East” and “West” campaigns to manage separate budgets.
	
Ad group: you have “Outerwear” and “Shoes” ad groups.
	
Ad: you have different ads depending on the item category and price type.

→In this example, the same item category and price type exist in different campaigns.
Your data appear in the campaign and ad group unit, so you need to calculate your data of each item category or price type using your spreadsheets.

Applying labels to each item category and price type lets check and analyze data in the category or price unit with less effort.
Tips
To check your data in the label or campaign unit, use filters.
Check performance data using labels
How to use labels
	
Learn more about Create and apply labels.
	
Learn more about editing or removing labels in the following pages:
	
Change the label settings or remove labels
	
Edit or remove labels
	
You can Check performance data using labels.