Yahoo! JAPAN Ads

Yahoo! JAPAN Ads Help

Set audience list to ad group

After you create an audience list, you need to set the list to your ad group. 

  • You can set total of 10 audience lists of "allow" and "exclude" for one ad group.
  • When you set multiple audience list of "allow" to an ad group, if a user is included in one of the lists, the user is eligible for ad delivery.
  • The identical audience list cannot be applied to both “allow” and “exclude.”
Note
For internet users who are in the reach of both “allow” and “exclude” audience lists, your ads will not be delivered because the "exclude" audience list takes precedence.

There are following two ways to set a audience list for an ad group.

Setting a audience list by selecting the ad group from “Edit” on the "Audience lists" screen
Setting a audience list on the ad group creation screen or the ad group setting screen

Tips
Learn more about “Creating audience lists.”

 Setting a audience list by selecting the ad group from “Edit” on the "Audience lists" screen

Steps
  1. Click “Audience lists” in the side menu (setting items).
  2. Click “Edit.”
  3. Click the campaign where the ad group to set up the audience list is added, and click the ad group. Click "continue."
  4. Specify the list from the audience lists.
    Tips
    Click "Go to Audience list" to add or edit an audience list. A new tab of Audience list screen will appear to add and edit.
  5. Click “Set.”

Setting an audience list on the ad group creation screen or the ad group setting screen

Steps
  1. Click "Targeting" on the "Create ad group” screen or the “Edit ad group” screen > Select "Specify audience lists" in the "Audience list".
  2. Place a check beside the audience list(s) to be set. The selected lists will appear in the right column. Select "Allow" or "Exclude."
    Tips
    Click "Go to Audience list" to add or edit an audience list. A new tab of Audience list screen will appear to add and edit.
  3. Click “Create” or “Save”.

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