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Create performance report and template

You can use the "Reports" page to create a custom report. Drag the columns you want to use as metrics.

Tips
  • Performance data for removed elements (ads, etc.) appears in this report.
  • The performance report is available for the past 25 months. You must have "Admin," "Edit," or "Read-only" access to create one. Learn more about Manage account access.


Create a new template and performance report
Create a new report using a template
Use predefined report

Create a new template and performance report

  • You can save your column set as a template.
  • You can regularly receive a report created based on the template.
  • Up to 30 templates are available.

Create a new template and a report

Steps
  1. From the top bar, click "Reports."
  2. Click “Create a template.”
  3. Enter a template name and select columns.

    (1) Enter the template name.
    (2) From the second top bar, select a duration.
    Tips
    Today's data isn't a fixed value. To check the fixed value, select data that excludes today.
    (3) Select a file format.
    (4) Select a schedule for creating a report. To receive a notification, enter your email address.
    (5) Select columns.
    -Select columns from “Basic item.” There are "Setting items" and "Values."
    -To divide your data, add ”Segment."
    (6) To view a report using the selected columns, click “Preview report.” 

    Tips
    • To remove items from the report, click “X” next to the column name at the top of the report.
    • To sort columns, drag the column name at the top of the report.
    • You can filter the data to view.
    • To add a filter, click "Add" next to the filter icon.
    • Select conditions (equals, contains, etc.) and enter values or names.
    • To remove a filter, click “X.”
    (7) To download, click “Preview report,” then “Download.”
    Note
    You must click “Preview report” described in (6) before you download the file.
  4. Click “Save,” then select an action from the pull-down menu.
    - Save template and create report
    - Template only
    - Create report only

Create a new report using a template

Templates you created appear in the "Performance report."

Create a report by template

Steps
  1. From the upper right corner of the new platform, click the graph icon. 
  2. From the "Template," click the “Create report” link next to the template.
  3. Click “Create.” 
  4. The created reports appear in “Reports created.” Get your report from the “Download” link.

Use predefined report

"Predefined" reports are ready-made reports that have suitable column sets depending on the report. Report types available for "predefined" feature are as follows.

Predefined Description
Basic report The basic report contains metrics to check advertising effectiveness such as impressions, clicks, and costs. You can view your data per campaign, ad group, or ad.
Ad delivery URL report You can create a report per URL. You can view your data per account, campaign, or ad.
Destination URL report You can create a report per destination URL of your ad.
Label report You can create a report per label of your elements. You can view your data per campaign, ad group, or ad.
Reach report You can create a report for reaches (the number of users with viewable impressions, frequency, etc.) You can view your data per campaign, ad group, or ad.

 

Follow the steps below to create a template by using the predefined feature.

Steps
  1. From the upper right corner of the new platform, click the graph icon. 
  2. Click “Create Template.”
  3. Enter the template name and select a duration as needed.
  4. Click "Load predefined report."

    Note
    The "Load predefined report" button refreshes the selected columns or filters.
    Apply the predefined report, then add or edit predefined columns.
  5. Select a report type and levels (account, campaign, etc), then click "Apply."
  6. "Create template" appears. Follow steps on Create a new template and a performance report.